Holy Grail Alert: That Marmite Peanut Butter Everyone Was Crying About? Yeah, It's Back

By HOAR Team 6 July, 2025 5 mins read 84 Views

I'm not even kidding right now.

So there I was, doing my usual weekend grocery run at Sainsbury's (because apparently that's what passes for excitement in my life these days), when I spotted something that made me do a literal double-take. You know that moment when you think you're seeing things? That was me, standing in the spreads aisle like an absolute muppet, staring at a jar of Marmite Peanut Butter.

The same bloody spread that Unilever axed last year, leaving half the country in mourning.

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Wait, Didn't They Kill This Off?

Yeah, they did. Back in September, Unilever basically told us all to get stuffed when they discontinued this beauty. I remember the announcement because my mate Dave literally texted me "THEY'VE MURDERED THE GOOD STUFF" in all caps. Drama queen, but he wasn't wrong.

The thing first showed up in 2019 and caused this massive divide - you either loved the weird combo of yeasty Marmite with crunchy peanut butter, or you thought it was an abomination. No middle ground. Classic Marmite behavior, really.

But here's the kicker - it's not just back for some limited-time nonsense. Word is, it's here to stay this time.

The Great Peanut Butter Hunt of 2025

Right, so where can you actually get your hands on this stuff? I've done the legwork (because I'm sad like that), and it's popping up everywhere:

Tesco's got it for £3, same as Co-op. Sainsbury's is being slightly cheeky at £3.35, and Ocado's taking the piss at £3.50. But honestly? After months of trying to recreate this at home with regular Marmite and whatever peanut butter was on offer, I'd probably pay double.

The 225g tub is the same size as before, which is decent value when you think about it. That's like, what, 20-odd servings if you're not going mental with it?

People Are Losing Their Minds (In a Good Way)

The Facebook group Food Finds UK is absolutely buzzing about this. Someone posted a pic from their Sainsbury's haul and the comments section went mental. Pure chaos.

One person wrote: "I was gutted when they stopped making it and tried several ways to make my own but it never tasted the same." Tell me about it, mate. I spent weeks trying to nail the ratio and just ended up with disappointing sandwiches.

Another one said it's their "favourite snack" and called the price "really reasonable." Fair point - three quid for something that was basically extinct a few months ago? Not terrible.

Why Did They Even Axe It?

Unilever gave us some corporate waffle about "reviewing ranges" and "shopper preferences" when they killed it off. Translation: not enough people were buying it to justify keeping the production line running.

Which is mental, because everyone I know who tried it was obsessed. Maybe they just didn't market it properly? Or maybe there really are more people in the "Marmite is already weird enough" camp than I thought.

Either way, something must have changed because here we are, nine months later, and it's back on shelves like nothing happened.

The Comeback Kids

This isn't even the only resurrection we're seeing lately. Apparently there's a whole wave of discontinued snacks making comebacks this year - retro sweets, old chocolate bars, the works. It's like the food industry suddenly realized that maybe, just maybe, people actually miss the stuff they axe.

Revolutionary thinking, that.

Anyway, if you're one of those people who hoarded jars when the discontinuation news broke, you can probably stop rationing now. And if you never tried it the first time around... well, you've got a second chance. Don't mess it up.

Just don't blame me if you get addicted and end up eating it straight from the jar at 2am. We've all been there.

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https://hellofaread.com/money/found-this-crazy-rare-galaxy-bar-for-99p-and-now-im-obsessed