Brits Lose Motivation and Give Up on Financial Goals, Survey Finds

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Survey Reveals Brits Abandon Financial Goals Within Four Months

A recent survey has uncovered that Brits are quick to abandon the financial goals they set at the beginning of the year. More than half of those who set money-related targets have given up after just four months.

Majority Give Up on Annual Financial Goals Before Six Months Pass

Out of the 2,000 adults surveyed, 56 per cent had set annual financial goals. Shockingly, 67 per cent of them had already given up before even half of the year had passed.

Common Reasons for Abandoning Resolutions

Reasons cited for giving up on financial goals include lack of motivation, too many distractions, setting unrealistic goals, and even laziness.

NatWest Teams Up with Athletes to Motivate

NatWest commissioned the research and has partnered with renowned athletes like Sir Chris Hoy, Max Whitlock, and Beth Shriever to provide a motivational "team talk for the nation." These athletes aim to inspire individuals to keep pushing towards their goals.

Improving Financial Situation Ranks as Top Motivator

The survey also revealed that 56 per cent of respondents are most motivated in life by the prospect of improving their financial situation.

Join the Team Talk and Stay Motivated

NatWest, as Team GB's banking partner, hopes to encourage people to support the team and work towards their own goals. The inspiring words and experiences of Team GB athletes are meant to motivate individuals to keep striving for their aspirations.

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