Record High Prices
Extreme weather in West Africa's cocoa-producing countries has caused a global cocoa shortage, leading to a record high in prices this month.
Impacts on Consumers
Experts predict further price increases as cocoa bean costs hit a record high of £7,800 per ton, up 350 per cent from September 2022. Companies like Cadbury and Hershey are considering price hikes to cope with the crisis.
Stocking Up on Chocolate
Consumers are advised to start stocking up on chocolate as stores are expected to offer discounts on unsold stock. Storing chocolate in an airtight container or freezing it can extend its shelf life by at least 50 per cent.
Rethinking Consumption Habits
Chocolatiers recommend rethinking consumption habits in light of the cocoa crisis. Dark chocolate, which has a longer shelf life, could be a cost-saving option for shoppers.
Shrinking Easter Eggs
Chocolate manufacturers are reportedly shrinking Easter eggs, with a Cadbury Dairy Milk Easter Egg shrinking from 286g to 245g. Some shops are even marketing Easter eggs as "gesture eggs," sparking backlash from Cadbury fans.
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