John Lewis is getting shoppers in the festive spirit with a teaser for its highly anticipated Christmas advert. The ten-second trailer, shared on social media, shows a young boy asking his grandmother for a box containing a seed to grow his own perfect Christmas tree. The teaser ends with the text "John Lewis November 9" flashing on the screen, hinting at the release date of the ad.
Fans React with Excitement
Fans of John Lewis have responded enthusiastically to the teaser, expressing their excitement ahead of the ad's release. One YouTube user commented, "You know it's Christmas when John Lewis has got a new advert on the way!" Another said, "Okay, okay, now I'm very excited."
A Tradition of Teasers
This isn't the first time that eagle-eyed fans have spotted hints and trailers for John Lewis' Christmas ads. Last year, the retailer tweaked its logo shortly before unveiling its festive advert. In previous years, the ads have been released in early to mid-November, featuring a range of imaginative and heartwarming stories.
Past Christmas Ad Releases
Last year's ad, titled "The Beginner," was released on November 10. It focused on the foster care system and aimed to raise awareness of vulnerable children, set to a cover of Blink 182's "All The Small Things." In 2021, the ad was released even earlier, hitting screens on November 4. Titled "The Unexpected Guest," it followed a teenage boy who encounters an alien named Skye. The 2020 ad, released on November 13, showcased acts of kindness during the lockdown. The memorable 2019 ad, featuring Edgar the dragon, was released on November 14 and marked the first collaboration with John Lewis' sister retailer Waitrose. The 2018 ad, inspired by Elton John's life, aired on November 15, while the 2017 and 2016 ads premiered on November 10.
John Lewis' Christmas ads have become a beloved holiday tradition, and this year's release is sure to captivate audiences once again. Mark your calendars for November 9!
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