Brothers Cider Ditches Sweet Flavours in Rebranding Effort

0
12

New Lineup to Replace Classic Sweet Drinks

Brothers Cider, known for its sweet-flavored ciders, is shaking things up with a rebranding effort. The cider maker is scrapping its popular sweet ciders and launching four new flavors to entice customers.

Introducing the New Flavors

The new lineup includes a trio of 3.4% ABV fruit ciders and a 7% ABV apple and pear cider. The flavors are named Un-berrylievable, Best of the zest, Berry sub-lime, and App-saloutely pear-fect. These refreshing options will be available in stores from supermarkets at a price of £1.74 per 500ml can. Alternatively, customers can purchase a multipack with six 330ml cans for £5.50.

Where to Find the New Flavors

The new flavors will be rolling out in Tesco, Booker, Morrisons, and One Stop stores starting from February 12. Fans of Brothers Cider can get their hands on these exciting new options at their favorite supermarkets.

Brothers Cider Teases the Release

The Somerset-based brand has been building anticipation for the release on its Instagram page. With a single photo that reads "Brothers 12.02.24," the cider maker has slyly hinted at something big coming. Cider fans are eagerly guessing what the news could be, with some hoping for the return of popular flavors like Rhubarb & Custard or Tutti Frutti.

Rebranding and New Products

Brothers Cider has invested around £4 million in its rebranding and new product development. With this major investment, the brand aims to elevate its image and offer customers a fresh and exciting cider experience.

Shop Around for the Best Prices

Prices may vary from store to store, so it's worth shopping around to find the best deal. Websites like Trolley.co.uk offer price comparison tools that allow customers to compare prices across major supermarkets. The Latest Deals app is another helpful tool that lets shoppers search for items and compare prices to find the most affordable option.

Please remember to drink responsibly. For advice or support about drinking alcohol, visit drinkaware.co.uk.

Did you miss our previous article…
https://hellofaread.com/money/mcdonalds-brings-back-beloved-breakfast-wrap-after-four-year-hiatus/